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Landing page design services for B2B offers that are hard to explain

My landing page design services start from the fact that a visitor from an ad or a search result decides in a few seconds whether your offer is for them. I design and build landing pages for B2B products, data tools and specialist services that say clearly what you do, show it honestly, and track every signup or enquiry so you can see what works. Tell me about your offer and your buyers in your own words and I shape the page around that, whatever format it ends up needing.

Custom quote 4.9 from 80+ reviews on data and dashboard workClients in the US and Europe
intrinsiqq.comVisit IntrinsiqqIntrinsiqq is a stock analysis platform I designed, built and run myself, including its landing page and the app behind it.

Sound familiar?

Traffic arrives, leads don't

People click the ad, land on the page and leave. You can't tell whether the problem is the message, the offer or the people you're paying to reach.

The page lists features

The hero says 'all-in-one platform' and a grid of icons follows. Your best customers describe what you do completely differently on sales calls.

Marketing waits on engineering

Every new page or headline test sits in a developer's backlog behind other work, so campaigns launch on the old page.

What you get

A starting point, never a fixed package: describe how you want it and I build it to match.

A teardown of the current pageA written review of what a first-time visitor understands, where the page loses them, and what I would change first.
Messaging and copyHeadline, subhead and section copy built from how your customers describe the problem, written for your buyer's role rather than for everyone.
Product visuals that are trueScreens, charts and short walkthrough images based on your real product or deliverables, cleaned up so they read at landing page size.
Design and buildThe page designed and built in Next.js or plain HTML on Vercel, fast on mobile and easy to extend with new sections.
Conversion trackingEvents on every call to action and form, connected to your analytics, so you see which sources and sections lead to trials, demos or enquiries.
Reusable campaign variantsThe page built from sections you can recombine, so a page for a new ad campaign or industry doesn't start from zero.

Landing page design services: what the first screen has to do

Founders asking why a landing page isn't converting usually get one useful test from their peers: can five people who fit your customer profile explain what the page sells after ten seconds? If they can't, no amount of button colour testing will help. The first screen has to name the buyer's problem in their words, say what you do about it, and show the product or the result itself. Abstract gradients and floating 3D shapes tell a visitor nothing about whether this fixes their Monday.

I build the message from your own material: sales call notes, support tickets, reviews, the phrases customers use when they recommend you. Then I order the page the way a sceptical buyer thinks. Is this for me? Does it actually work? What does it cost and what happens when I click? Each section answers one of those questions, so the page usually ends up shorter than people expect.

Landing page conversion optimization from someone who reads data

I've spent 5+ years as a Power BI data and business analyst, so I treat a landing page as something to measure after launch. Every call to action and form gets its own event, traffic sources are tagged, and a few weeks in we look at where visitors stop scrolling and which sources turn into leads. With small B2B traffic numbers, an A/B test often can't reach a clear answer, so I'd rather fix the obvious problems first and test only the changes that matter.

Data products and analytics services are hard to show. A real dashboard screenshot shrunk into a hero is unreadable, and a fake one looks fake. I take your actual screens and redesign them for the page: fewer series, larger numbers, sample data that tells a believable story. The same shared sections then serve pricing pages, comparison pages and industry pages for paid campaigns, which your team can assemble without a developer.

How it works

1

Brief and teardown

You share the current page, a few customer calls or emails and your goals. I send back a written teardown.

2

Message first

We agree on the headline, the order of the argument and the proof before any visual design starts.

3

Design and build

I design the page, build it on a preview link and adjust it with your comments until it's right.

4

Launch and read the data

The page goes live with tracking in place, and after a few weeks we look at where visitors drop off and what to change.

Pricing

Custom quote

You get one fixed price, driven by how many pages or variants you need, whether I write the copy, and how much product imagery has to be created.

  • Every project is scoped with you, then priced as one fixed quote
  • Built to your wishes: tell me exactly how you want it
  • Optional care plan afterwards to keep it running

Work you can check

The client reviews on this site are about data and dashboard work. For this service, here is work you can open and judge yourself, each labelled for what it is.

My own productIntrinsiqq

A stock analysis platform I designed, built and run myself: the interface, the web app and the data pipelines behind it, with scheduled refreshes.

Visit Intrinsiqq
Designed and built by meThis website

flippielabs.com: designed, written and built by me, including the live example dashboards and the contact form backend.

See the examples
Concepts on sample dataSix example dashboards

Live dashboards for fictional companies, built by me on sample data to show what a finished build looks and feels like.

Browse the examples

Landing page design services: questions answered

Anything else? Ask me directly, I reply within a few hours on working days.

How much do your landing page design services cost?

My landing page design services are quoted as a fixed price after I've seen your current page and goals. The price depends on whether I write the copy or work from yours, how many variants you need for campaigns or industries, and how much product imagery has to be made from your real screens. A single page added to an existing site costs less than a new site.

Can you build it exactly the way we want?

Yes. Treat this page as a starting point. You describe what you want the page to do in your own words, send examples you like, and I match it as closely as I can. If something you ask for is likely to hurt conversions, I'll say so once with a reason, and then it's your call.

How do I know if the message is the problem or something else?

Test whether people understand the page before you test anything else. Show the first screen to a few people who match your buyer for ten seconds and ask what you sell and who it's for. If the answers are wrong or vague, the message is the problem. If they understand it and still leave, look at the offer, pricing, trust signals or the traffic source.

Do you offer landing page optimization services for an existing page?

Yes. I start with a written teardown of the current page and, if you have it, the analytics behind it. That shows where visitors drop off and whether the message, the proof or the form is the weak point. You can stop there and make the changes yourself, or I rewrite and rebuild the parts that need it and set up tracking so you can see the effect.

Is a landing page design agency a better choice than you?

Sometimes. A landing page design agency gives you a team and can run many pages and tests at once, which suits a company with big ad budgets and constant campaigns. I'm one person who writes, designs, builds and measures the page myself. That works well for a B2B company that needs a few strong pages and wants to talk directly to whoever is doing the work.

Do you write the copy, or only design?

I can do both, and on landing pages I prefer to. The copy and the layout depend on each other: the headline decides how much room the hero needs, and the order of the argument decides the sections. If you have a copywriter or strong existing copy, I'll design around it and suggest edits where the words and the layout pull in different directions.

What platform will the landing page run on?

I build in Next.js or plain HTML, hosted on Vercel, and you own the code and the repository. That keeps pages fast and avoids paying for a page builder. If your marketing site already runs on another builder and has to stay there, tell me in the brief and I'll say honestly whether I'm the right fit before you spend anything.

Do you work with US companies?

Yes, a large share of my clients are in the US and Canada. I work in English and asynchronously from the Netherlands, and I reply within a few hours on working days. You can send feedback at the end of your day and often find the changes waiting the next morning. I sign an NDA before seeing an unreleased product, and a DPA on request.

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